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Case Studies - Content Marketing for Home Textile Company

THE PROJECT Content Marketing for Home Textile Company

  • Content Marketing
  • Less than $10,000
  • Mar. 2022 - Ongoing
Project summary:

WriteForMe provides content and handles the marketing of a home textile company's blog. After a kick-off meeting, they identify strategies and main topics to target and highlight for the brand.

THE REVIEW "We like that they keep things simple and do a great job."

AUG 24, 2022

Feedback summary:

Within a few weeks since the blog launch, the website has attracted more visitors and has boosted Google rankings for selected keywords. WriteForMe is a professional team that listens well and makes the process smooth. They have the ability to simplify the tasks but ensure their effectiveness.

THE REVIEWER Owner, Home Textile Company

  • Design
  • 1-10 Employees
  • Frederiksberg, Denmark
  • Online Review
  • Verified

BACKGROUND

Please describe your company and your position there.

I’m Partner in a Copenhagen Based Design Company that produces antibacterial home textiles.

OPPORTUNITY / CHALLENGE

For what projects/services did your company hire WriteForMe?

We wanted to establish a strong platform from where we can create stories around our brand and also share all the benefits about our product that we can never tell in an add. The benefits are many and so are the consumer angles, which we can elaborate and share in our blogposts and of course capture organic traffic.

SOLUTION

How did you select this vendor and what were the deciding factors?

WriteForMe came with great recommendations from someone in our network.

Describe the project in detail and walk through the stages of the project.

After a kick-off meeting with the team, we quickly established a way of working and the main topics that we wanted to target. WriteFoMe was very professional in stair structure and great listeners which made this process really easy. Within only a few weeks we launched our blog with the first blogpost, and had it connected to our SoMe channels.

How many resources from the vendor’s team worked with you, and what were their positions?

They’ve assigned an Account Manager and SEO specialist + content writers working in the background.

RESULTS & FEEDBACK

Can you share any outcomes from the project that demonstrate progress or success?

Our new blog with focus on SEO, has proven to attract visitors to our website and boosted our ranking on Google on selected keywords.

How effective was the workflow between your team and theirs?

Very effective! We meet online every Monday where we go over the different topics that we want to approach and approvals that needs to be done.

What did you find most impressive or unique about this company?

We like that they keep things simple and do a great job.

Are there any areas for improvement or something they could have done differently?

No 🙂

4.5
Overall Score
  • 5.0 Scheduling
    ON TIME / DEADLINES
  • 0.0 Cost
    Value / within estimates
  • 4.0 Quality
    Service & deliverables
  • 5.0 NPS
    Willing to refer

https://nordifakt.com/blogs/the-nordifakt-blog

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